Don Randall partnered with Leo Fender in 1946 to develop, market and distribute Fender instruments and amplifiers. In 1953 he became president of Fender and under his marketing genius, organizational expertise and senior partnership with Leo Fender, Fender Sales grew steadily throughout the 1950s and thrived well into the 1960s on an international scale. Don Randall coined the names Esquire, Telecaster, Broadcaster, Stratocaster, Precision Bass, Twin Reverb, Bassman and others.
He also spoke for Fender in the 1964 negotiations that resulted in the company’s sale to CBS then subsequently became vice president and general manager of the Fender Musical Instrument and Fender Sales divisions of CBS until his departure from the company in 1969. Don Randall is forever rooted in American business as a pioneer in our industry and as one of the architects that contributed to development of Rock’n’Roll.
In 1970, he founded Randall Amplifiers with a focus on the technology surrounding the use of solid-state circuits instead of vacuum tubes. Many of these early FET transistor circuits are still the benchmark for solid-state amps to this day.